What a Bad SEO Company Would Probably Tell You

Sourced Solvibrations | Janelle Yu | January 13th 2016

Doing a guaranteed SEO can be daunting and frustrating especially for most business start-ups. Agree? You have to think about effective strategies that can boost your website’s traffic, and how you can grab your audience’s attention immediately. Unfortunately, not all businesses can efficiently and successfully achieve the desired outcome. That is why most of them go for an alternative – hiring an SEO Company.

But before you decide to go off running to every SEO Company, knowing which of them can destroy your website is a MUST! Yes, some companies offer and promise you with great deals but leave you with nothing afterwards. In fact, a lot of you here are convinced and fall for such scams. And I’ll tell you, you don’t want to be tangled and be one of the victims!

Great offers are undeniably a temptation. But as a marketer, you have to be careful with every decision that you make to avoid unwanted results that can jeopardize your business. And to give you an idea, below are some lies most bad SEO Company’s would most likely tell you.

1. “You will get #1 ranking.”

Putting your website in the top rank of the search engine is one of the duties of an SEO Company. Of course, you hire them for that. But just because they promise you the first page of the Google ranking, it doesn’t mean they can also give you a 101% assurance that your website will rank. However, a good company won’t promise but will give you examples of success stories instead, where they made and got their other clients the #1 ranking. When it gets down to business, proving proofs beat promises.

2. “All we do is SEO; it’s our specialty.”

Whether you realize it or not, doing SEO is not just about ranking your website. In fact, it has become a multi-pronged approach that relies on all angles of internet marketing. A good company does not just specialize in doing SEO; they also know how to get people talking about you and your website. Moreover, coming up with creative and engaging ideas and a lot less technical is one of their fortes. They think out of the box, not just doing SEO per se.

3. “If you stop working with us, you will lose all your ranking.”

Unless you do something stupid such as violating Google’s policy, once you have your website on the #1 ranking, they tend to stay there. However, this statement is a blackmail. What else? A good SEO company would be happy when their client is also happy even if the contract is over. Moreover, having the right attitude towards your customer is a sign of professionalism.

4. “You will see results within the first month.”

How we wish this were true, but it is not the case. Doing SEO takes a lot of hard work, effort, and time to see the desired results. Of course, just consider the fact that there are thousands to millions of marketers who also want their website on the #1 ranking, competing with them requires effective strategies. However, companies who promise a one-month turnaround are more likely doing some hardcore and bad link-building. But this might get you into some trouble.

5. “In 1995 we…”

Ok, if you want to make your website rank on the search engine; do not base your opinions and hire companies who are talking about anything they did in the 90’s. Remember, it’s now 2016. And SEO in 1995 was way too different than 2016 SEO. Anything they did before is no longer valid and applicable in today’s ranking strategies.

6. “We know people at Google, so we can get you to the top of the list.”

SEO companies who promise you a #1-page rank since they know someone is working at Google deserve some shaming. Always remember that business is business, and there’s no secret to making your website skyrocket in no time. Again, it requires your effort and time to achieve the desired outcome. Moreover, the feeling is satisfying when you know that all of your hard work is paying off.

7. “You don’t need to be involved at all!”

There’s always something fishy going on if they don’t want you to get involved with the work. However, a good SEO company is open to every work they do. In fact, most of them will also need your full participation and cooperation to ensure an excellent outcome. Moreover, if you are also hands-on in doing SEO, you will understand the process and what it’s all about.

6 must things to have by 40

Sourced Rappler | MoneyMax.ph | June 12th 2014

Nearing 40 and have nothing yet to speak of? Put your finances in order—now

Twenty-somethings have the time and strength but not enough money to buy and do things they want. Retirees can have enough money, but have the least time and strength.

Thus they say “life begins at 40.” It is true in a sense that most people should be stable, ideally, in all aspects of their life when they turn 40—the “prime” stage in a person’s life.

It is when you are 40 when you can do and be in your greatest potential—and at least, have already achieved the following:

1. Property

When you reach 40, society expects you to be living on your own and having a family. If you get married at around 25, the first thing that you should consider before or right after your wedding is acquiring your own home. If you availed a home loan, you should be fully paid or nearing it by today.

 

2. Good credit score

Your life will be stressful when you are still paying debt at 40. Considering that as you age, more responsibilities are coming your way—wedding bills, birth, education, emergency fund, and so on. If you do not pay your debts early on, it will be harder for you to pay for it as you go along with your life.

 

3. Stable cash flow

By the time you’re 40, you should not be in a situation wherein you are clueless on where to get money for what. You should have the budget for everything and it is clear to you where will you get it. Proper financial management takes time and discipline to master, and by this time, you should have mastered it after years.

 

4. Investment

Following stable cash flow is your financial ability to invest. Investing is great because you let your money work for you instead of putting it in your bank, which only earns little in interest. Stocks, mutual fund, and bonds are some investment options available.

 

 

5. Insurance

Life is unpredictable. You get sick, you get hospitalized, and you die.  You do not want to stress yourself further on collecting money for such unfortunate incidents. If you are insured, you can save time and money while saving you from unnecessary stress.

 

 

6. Retirement fund

The misconception about retirement fund is that you should have it when you are old. But there is a difference when you want it that way or you really need to work as long as you have the strength to do so. If you build your retirement fund early, you will have that freedom to stop when you want to.

 

Do not wait until you are 40 before considering to prepare for these things. While you still have the time, strength, and opportunity to work on building the life you want for you and your loved ones, maximize what you have today so you will have a comfortable life after 40 and beyond. – Rappler.com

The Job Hunter’s Interview Survival Guide

Orig. source published by Kalibrr Career Advice – January 5th, 2016

It’s job hunting season again. And there’s no scarier beast than the interview.

Interview Survival Guide

It’s the start of the New Year, and you know what that means: it’s job hunting season again. Companies are on the lookout for new hires, and job seekers (like you!) will be on the lookout for great companies. But after the resumes have been written, the applications sent, and the interviews scheduled, the hardest part remains to be the interview itself.

To help you ace one of the most iconic and crucial parts of the job search, we’ve compiled a list of the most helpful interview articles on Kalibrr Career Advice. Read through this Interview Survival Guide, and you’ll definitely find yourself getting offers in no time.

1. How To Prepare For A Job Interview

job interview

Preparation is half the battle, and many job hunters walk to their doom by going to an interview without a hint of preparation. There’s more to the interview than just the talking and the shaking of hands. Think of it like an exam that you have to pass so that your interviewer, and the company, will see how qualified you are from the role. Dindin Reyes lists down 5 easy steps to getting ready for your next interview.

2. The 5 Common Interview Questions and How to Best Answer Them

0_Interview-Crib-Sheet-Answers

Even the simplest questions can leave you stammering and stuttering if you don’t think about it in advance. In fact, the question “Tell me about yourself” can either turn you into the next employee of the century…or the worst. Make sure to read this list of common interview questions by SlideGenius before you even step into that interview room.

3. The Best Answer To The Interview Question – “Tell Me About Yourself”

The Best Answer To The Interview Question – “Tell Me About Yourself”

Speaking of the dreaded question — we wrote an article about answering “Tell me about yourself” because while it might sound so simple, it’s also just as easy to slip when answering it. Some talk about their life stories; others go wild on their hobbies and interests. And a special few will even go as far as spilling their most intimate of details. (No, don’t do that.) The question should be seen as an opportunity to sell yourself well, and Paul Rivera, CEO and Co-Founder of Kalibrr, provides simple, but great, advice on how to own it.

4. Do’s (and Don’ts) On Dressing Up For Your Next Interview

SlideGenius Wardrobe For Interview

Beauty is only skin-deep, but that doesn’t mean you shouldn’t care about how you look. Part of winning at a job interview is also making sure you dress right for the part. While it might seem cool to go to an interview wearing your favorite cool T-shirt or your designer blouse, will it make you look professional enough to be taken seriously? SlideGenius‘ second article for Kalbirr Career Advice put together these quick pointers on how to dress to impress, in the right way.

5. 9 Interviewer Biases Every Jobseeker Needs To Watch Out For

[FEATURE] Interview Biases-01

Interviewers are human, too. No matter how objective interviewers try to be, their personal inclinations can, and will, affect how they see you as a candidate for the job. Of course, being impressive and qualified will rarely be affected by your personality (unless you’re that unbearable), but it’s always good to know what little (or big) things can make your interviewer change his/her mind about you.

6. 8 Questions You Must Always Ask Your Interviewer (Part 1 | Part 2)

Questions to ask during an interview

Just because you’re the one getting screened for the job doesn’t mean you shouldn’t be asking questions. Once the interviewer is done grilling you about your qualifications, it’s your turn to interrogate your interviewer. This will be one of your few chances, if not the only one, to know more about the company you’re getting into and the job that you may eventually accept. Daniel Olivan gives you a list of questions that you should ask every interviewer, especially if the job seems too good to be true.

7. Things You Need To Do To Ace That Skype Interview

[FEATURE] skype

Interviews won’t always be in person, especially if you’re eyeing for a job abroad. Thanks to the broader reach of technology, Skype interviews are becoming more common in many companies. Because the interview is happening in a different space, the rules are also different. In this Career Advice post, we share with you a video that will give you tips on how to ace that Skype interview.

8. How To Respectfully Reschedule A Job Interview

[FEATURE]_Respectfully_Resched-01

Sometimes, things happen without warning. A family members gets into an accident. The roads are impossibly congested with traffic. It can even be as ridiculous as your overly playful dog ruining your one and only interview-worthy outfit. While some excuses are less excusable than others, there are cases when rescheduling an interview is unavoidable. Once you’ve decided to seriously ask for a resched, make sure to follow these pointers by Marga Salvador to help make this awkward situation go smoothly.

The best answer to the job interview question ‘Tell me about yourself’

Written by Paul Rivera | Rappler – May 10th, 2016

‘If you answer this poorly, you set yourself up to get grilled by the interviewer. You’ll be a nervous, rambling wreck,’ writes Kalibrr co-founder and CEO Paul Rivera

TELL ME ABOUT YOURSELF. This seemingly simple question can make or break an interview. Illustration by Ernest Fiestan/Rappler

TELL ME ABOUT YOURSELF. This seemingly simple question can make or break an interview. Illustration by Ernest Fiestan/Rappler

An earlier version of this story first appeared on Kalibrr. Visit this page for more on the ups and downs of navigating your career.

Talking about yourself should be easy, right? Who knows you better than you? However, in an interview, we don’t want to know everything about you. We don’t care about your life story – who your parents are, what they do, your religion, and where you live. Its probably the most common mistake I see people making – spending too much time talking about personal information, rather than painting a picture of their professional background and career aspirations.

If you answer this poorly, you set yourself up to get grilled by the interviewer. You’ll be a nervous, rambling wreck. We’ve seen it many times and its entirely avoidable if you’re prepared.

If you are prepared and answer this question well, then you set the tone for the interview and immediately begin the process of selling yourself to the interviewer.

And that’s what you’re doing here – you want to start the interview by essentially saying how awesome you are and why I’m the best candidate for this job.

The best way to answer this question is to make sure you cover this core theme in your answer:

How does your personal and professional background relate to you being an extremely good candidate for the position you’re interviewing for?

Any information that doesn’t make a strong case for you should be an excellent candidate isn’t important here.

A good answer shouldn’t be more than 60-90 seconds and should cover core these core points:

  • Where’d you go to school (and what you studied)
  • A very short summation of your career or background
  • The last job you’ve had, what that company did, key responsibilities and one important impact you made in that organization
  • Why you’re there interviewing for this job

Here’s what I would say if I were interviewing for a call center agent:

Hi, my name is Paul Rivera. I graduated with a Political Economy degree from UC Berkeley and have spent the last 10 years working for and starting internet startups. I’m currently the CEO at Kalibrr. Kalibrr is talent matching platform based in the Philippines with global investors like Y Combinator and Omidyar Network. My key responsibilities there include management of strategy, sales, customer success, marketing, finance and legal. I spearheaded the raising of $2 million in venture capital funding for Kalibrr in 2013, which was a record for a seed round for a Philippine startup. I’ve also directly managed product before creating a product team overseen by our COO. Though I enjoy the work I do at Kalibrr, I see a tremendous opportunity to leverage my skills and experience, especially with excellent communication ability, to be an outstanding call center agent at Accenture and that’s why I’m here interviewing with you right now.

The best thing about this interview question is you almost always will get it so practice it, rehearse it, and memorize it so you start off your interview in control and with momentum. Your answer and how well you tell your story will drive the rest of the interview. In our opinion, the better you start, the better you finish.

What if you have no professional background and just graduated from school?

Not a problem – here are the core points you should cover:

  • Where did you go to school
  • What was your course and how is that going to be useful for you for this job
  • Key coursework, an internship/OJT, or work experience and what they taught you
  • Why this company + this job to start your career?

If Paul was graduating from Jose Rizal University with an HRM degree and was interviewing for a Recruitment Assistant job at Globe, here’s what he would say:

Hi, my name is Paul Rivera and I’m a fresh graduate of Jose Rizal University. I studied Human Resources Management because I really enjoy working with people and I’m fascinated with the role of people in building and operating companies. Without the people, you don’t have a business. While in school, I was an OJT during my fourth year at Jollibee Corp where I worked with their recruitment team and helped coordinate the interview of candidates for cashier roles at Jollibee restaurants. I really understood the role and value that recruiters create and how they help ensure a company always hires the best talent. I saw an opportunity on Kalibrr to be a Recruitment Assistant at Globe and after doing my research, I saw that Globe was one of the best companies in the Philippines and I feel my experience and work ethic will make me a valuable contributor at Globe.

So there you have it – a template for you to answer the ‘Tell Me About Yourself’ question. Write this down on paper and practice it until you have it memorized and can say it without looking like you’ve memorized it. Make sure you customize it for every interview you do – so research the job and the company and really understand what they do and how you could add value to them.

Put on your best Piolo Pascual and nail that interview.

Companies Prioritize Graduates of Top 10 Universities in the Philippines

Written by Summit Express Site – March 8th, 2016

TOP 10 Philippine Universities 2016


MANILA, Philippines – If you are a graduate from one of the top 10 universities in the country, you have higher chance of getting hired, according to the recent survey from Jobstreet.com.

In the study conducted from February 22 to March 6, 2016, it reveals that same top schools in 2015 report emerged on the list.

A total of 550 employers have been asked, and it shows that 8 out of 10 companies are also willing to hire fresh graduates.

The Polytechnic University of the Philippines (PUP) topped the 2016 rankings with 45-percent of companies said they will hire graduates of this institution. PUP, a big game-changer in the list of universities overtakes the Big Four consists of University of the Philippines (UP), University of Santo Tomas (UST), De La Salle University (DLSU) and Ateneo de Manila University (ADMU).

Here are the Top 10 Universities in the Philippines that lead 2016 Jobstreet Survey of Schools that Matter to Employers (% who prefer):

1. Polytechnic University of the Philippines: 45%
2. University of Santo Tomas: 31%
3. Ateneo de Manila University and University of the Philippines: 29%
4. Pamantasan ng Lungsod ng Maynila: 27%
5. Far Eastern University: 26%
6. De La Salle University: 25%
7. Technological Institute of the Philippines: 24%
8. Mapua Institute of Technology:22%
9. University of the East: 20%
10. Adamson University: 17%

UP which ranked first last year is now on third spot, tied with ADMU. UST maintained its position on second place.

Though 6 out of 10 firms said they will hire based on school preference, graduates of other institutions should still be confident about landing a job.

“Dapat huwag mabahala ang mga estudyante kasi kahit may preference ang mga companies, kahit hindi ka galing sa ganoong school, may assurance ka na as long as you’re qualified, 9 out of 10 companies will still hire you and disregard their preferred school,” Yoda Buyco, regional marketing manager of Seek Asia said.